Short answer: yes, you do. Cause we could go on and on about this, quite possibly to no-end. So allow me to give you a straightforward answer: YES. You most definitely need SEO especially if you want to grow.
“Rome wasn’t built in a day.” SEO takes time for the simple reason that the strategy is carefully devised and then implemented taking care of all the intricacies of keyword mapping to ensuring peak performance whilst remaining adherent to all guidelines and parameters set by Google.
More than the SEO strategy it adversely affects the user experience and any roadblocks between your webpage and the user will significantly lower your chances of maximising the engagement offered to you through LSB’s expertise.
Redirects tell search engines that as page A no longer exists, go to page B instead. If you have a lot of good links to a URL and then you remove it without putting a redirect in place. But there’s definitely times when redirects can go wrong. Redirect chains occur when there is more than one redirect between the original URL and the destination URL.
Google’s penalty is pretty straightforward as the name suggest. Upon infringement of their policies and terms you’re often blacklisted or penalized heavily. Which is why LSB ensures our executives are always on top of the parameters set by Google. Once a site is penalised, it can be difficult to bounce back.
Yes, we do. We send weekly and monthly reports and will be in regular contact with you. Our executives will provide you detailed analysis at weekly and monthly reports ensuring complete transparency from diagnosis to prognosis and eventual results.
Unfortunately, no one can guarantee number one or even first page rankings on Google, and you should be wary of anyone who promises otherwise because the Google algorithm functions to ensure a level playing field for all and achieving the first rank while totally possible could be insanely hard. What we ensure is a measurable increase in targeted traffic. To convert into leads and potential sales.
Search engine rankings change so often because search engines are constantly trying to improve and provide better information for the users using them. For this reason, SEO ranking factors are constantly changing and adjusting. This is why it is important to have someone like us constantly monitoring your online presence and making adjustments to your strategy when online search rankings factors change.
Search engine optimisation is a long-term investment, and the time required to see results will depend drastically on both the work required and competitiveness of your industry. While we always look for quick wins for our clients, you can expect to wait at least 3-6 months to see any significant results from your campaigns, unless your website is already fairly well-established.
Simply adding a bunch of ranking keywords to your content is considered keyword stuffing, and Google will likely recognize and penalize those who engage in this black hat practice. Keywords need to be researched for and incorporated organically. Organic results are prioritised by Google’s algorithm and terms as well.
Mobile SEO is more important than ever, given that a growing number of search queries are conducted on mobile devices. Recent studies seem to suggest the queries on their search engine are twice in volume compared to their desktop page.
The very structure and aesthetic of the website design and format could severely affect rankings because if your landing page doesn’t grab attention then the traffic will simultaneously thin out. Low engagements = low sales.
Hire an SEO firm to do a keyword research report so you know what the demand is in your area and appropriately optimize for the same. You can run AdWords campaign as well google has a fairly streamlined easy to understand platform
It should generally focus on a handful of primary keywords with good search volume, high searcher intent (meaning someone Googling this phrase is ready to buy), and competition that can be beaten in under a year.
Not nearly as well, though it is possible to create and claim a Google My Business page for free. Those can show up in the map 3-pack if the competition isn’t too fierce for your local industry.
SEO is not static. Google and Bing change their algorithms frequently and your competitors are constantly working to improve their rankings. And things break on your site. As a result, SEO should be an ongoing effort.
Not creating content and pages on your website to focus on the problems you solve for your customers. These create great long-tail keyword opportunities, and many users describe their problems in their searches.
This is almost a rhetorical question because you definitely need a website. If you’re not leveraging the internet to grow your business you’re seriously minimising your chances to flourish. A digital footprint serves your brand identity and credibility.